By: Richard Meyer
This is a very good article and timely but what worries me is not that pharma companies will embrace off label marketing but that rogue salespeople and managers will see this as an opportunity to make...
View ArticleBy: Tamara Piety
Mr Friede – Your op-ed surely represents what I would describe as sober and appropriate advice from the perspective of corporate counsel. However, I think it is difficult not to conclude that Caronia...
View ArticleBy: Justice in MI
Anne–I’m curious what you intend by the point re: litigation. Genuine question. Here is a less sanguine interpretation, perhaps more in tune with Tamara Piety’s good comment. The “ur” example of...
View ArticleBy: john
jiM I think you’re overreaching. As you mentioned, tbe drug was not approved.here in any indicafion. Nobody hands out drugs to pregnant women ljke candy anymore. In general neither teratogenicty nor...
View ArticleBy: Justice in MI
John–Appreciate what you are saying. My point was not to suggest literal equivalence but what it means when there are drugs can be “handed out” (i.e., prescribed) without scientific foundation–which is...
View ArticleBy: Justice in MI
Here’s a little more from the DOJ about Pfizer’s off-label promotion of Geodon: “The government alleges that Pfizer also promoted Geodon for use by unapproved patients, including pediatric and...
View ArticleBy: dzieczko
@JiM – Anne did not use the word “litigation” embelished with “big bowl of crazy”, I did. Sorry for the confusion the embelishment caused. Here’s how I meant it – cut and pasted definition: “…An action...
View ArticleBy: Justice in MI
dzie–I’m sorry; I genuinely don’t follow. Totally unrelated to that, I am finally reading some of the actual decision. Here is some that I find genuinely bat-crap crazy (hat tip to Lawrence O’Donnell):...
View ArticleBy: AnnePME
JiM: My comment was meant to bring a little levity into the discussion. As a patient and patient advocate, it concerns me that this ruling might make things even more uncertain and confusing for...
View ArticleBy: John
OK, JiM, your examples are certainly disturbing. But so far I’m not seeing how any of these extreme misbehaviors is any less prosecutable under a “truthful” umbrella than they were at the time they...
View ArticleBy: dzieczko
@JiM – and I SERIOUSLY don’t follow what you don’t follow – you asked a simple question and I gave a simple answer ABOUT THE DEFINITION OF LITIGATION.
View ArticleBy: dzieczko
“….I’m more and more of the opinion that most doctors simply are not qualified to Rx off label, and this function needs to be restricted to a subset of doctors who can demonstrate to a certifying...
View ArticleBy: original industry insider
Dz, remember that much off label prescription is based on anecdotal reports and doctors’ own experience. Vioxx beat the pants off Celebrex without any comparative data. It was clear to many that Vioxx...
View ArticleBy: Justice in MI
Agree with OII, which doesn’t happen every day. Also agree with John’s suggestion at the end re: docs and off-label prescribing. Re: “truthful,” I think what the case leaves most ambiguous is what that...
View ArticleBy: original industry insider
JiM, when you think of me, remember one thing: http://images1.wikia.nocookie.net/__cb20070529002508/x-files/images/8/86/The_Truth_Is_Out_There_tagline.jpg
View ArticleBy: dzieczko
@oii – “The safety problems with Vioxx were due to what was NOT published rather than vice verse.” So there you go, why litigate for First Amendment rights to go off label when the fact that you kept...
View ArticleBy: dzieczko
If there was no *truth* to how a plane flies, it would not fly. @JiM, “…Re: “truthful,” I think what the case leaves most ambiguous is what that means….” Righto. Which leaves you with your own choice...
View ArticleBy: John
I guess our experiences are just different JiM. I’ve never had a physician go sales rep on me and try to push me onto a prescription drug. I take two drugs regularly, each of which I requested after...
View ArticleBy: original industry insider
John, kickbacks are as old as the profession of surgery. When my dad was establishing his surgical practice he was forced to kick back a portion of his surgical fee to the referring physician if he...
View ArticleBy: dzieczko
At least one thing is clear, maybe not as regards “what is truth?” which is right up there “is there a god?” that Industry is just as capable of “frivolous” lawsuits as the consumer is.
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